The Armory Show
Client
The Armory Show
Studio
exhibit-E
Involvement
Web Design
The Armory Show came to us for a redesign within their existing CMS. Working within its constraints, we adapted existing sections into flexible, reusable layouts.
Building on their identity, strong typography and pull quotes unify varied content, while repeating information bars accommodate future advertising.
The Armory Show came to us for a redesign within their existing CMS. Working within its constraints, we adapted existing sections into flexible, reusable layouts.
Building on their identity, strong typography and pull quotes unify varied content, while repeating information bars accommodate future advertising.
Client
The Armory Show
Studio
exhibit-E
Involvement
Web Design
Client
The Armory Show
Studio
exhibit-E
Involvement
Web Design
The Armory Show came to us for a redesign within their existing CMS. Working within its constraints, we adapted existing sections into flexible, reusable layouts.
Building on their identity, strong typography and pull quotes unify varied content, while repeating information bars accommodate future advertising.
The redesign had to work within The Armory Show’s existing CMS rather than replace it. I adapted its existing sections into a more flexible system of reusable layouts and modules, accommodating filtering, alternate views, editorial content, and future advertising while maintaining a consistent visual structure. The constraint became less about creating new functionality from scratch and more about finding greater flexibility within the system already in place.
The redesign had to work within The Armory Show’s existing CMS rather than replace it. I adapted its existing sections into a more flexible system of reusable layouts and modules, accommodating filtering, alternate views, editorial content, and future advertising while maintaining a consistent visual structure. The constraint became less about creating new functionality from scratch and more about finding greater flexibility within the system already in place.
The redesign had to work within The Armory Show’s existing CMS rather than replace it. I adapted its existing sections into a more flexible system of reusable layouts and modules, accommodating filtering, alternate views, editorial content, and future advertising while maintaining a consistent visual structure. The constraint became less about creating new functionality from scratch and more about finding greater flexibility within the system already in place.
The redesign had to work within The Armory Show’s existing CMS rather than replace it. I adapted its existing sections into a more flexible system of reusable layouts and modules, accommodating filtering, alternate views, editorial content, and future advertising while maintaining a consistent visual structure. The constraint became less about creating new functionality from scratch and more about finding greater flexibility within the system already in place.
The redesign had to work within The Armory Show’s existing CMS rather than replace it. I adapted its existing sections into a more flexible system of reusable layouts and modules, accommodating filtering, alternate views, editorial content, and future advertising while maintaining a consistent visual structure. The constraint became less about creating new functionality from scratch and more about finding greater flexibility within the system already in place.
The redesign had to work within The Armory Show’s existing CMS rather than replace it. I adapted its existing sections into a more flexible system of reusable layouts and modules, accommodating filtering, alternate views, editorial content, and future advertising while maintaining a consistent visual structure. The constraint became less about creating new functionality from scratch and more about finding greater flexibility within the system already in place.
